I've designed countless photo greeting cards for Ink Cards, an app that makes it easy to send a real personalized card from phone to mailbox.
The bestselling designs feature large photo spaces, minimalistic elements, and clear messages per the occasion. These selections from Ink's 2015 collection showcase the foil texture, hand-lettering, and solid white backgrounds of this year's stationery trends.
Created logo and packaging design for Mellows, a company offering gourmet cannabis-infused handcrafted marshmallows. We chose to showcase these beautiful marshmallows in a clean, gift-like keepsake box, with accents of rose gold. An interchangeable flavor label featuring a different color per flavor allows for flexibility with seasonal production. The Mellows logo, when paired with the packaging, mimics the fanciful elegance of these delightful marshmallows.
Available in-store at select dispensaries throughout San Francisco.
Logo Design, Type Treatment, Packaging Design
Steph Hua, founder of Mellows & Budlette Confections
Wedding Suite Design
For the wedding of Kimberly and Mike, we decided on a palette of navy, a soft blue grey, and white to contrast nicely with the dark woods and greens of her Colorado wedding. As a nod to the nature of the surrounding Rocky Mountains, I'd incorporated earthy hand-drawn elements of foliage sprigs, antlers, and a mountain ridge in this collection. The flowy script used to highlight their names added a more organic feel to the suite, and hinted at the hand-lettered seating chart and signage on display at the reception.
Wedding Suite collateral includes Invitation, Rehearsal Dinner Invitation, RSVP card, Envelope with return address, and Thank You Notes. Printed on a white linen paper.
Stationery Design, Logo Design, Illustration, Layout, Photo Styling, & Photography
Email Marketing Design
Selected designs from email marketing campaigns for Ink Cards in 2018. Layout, color, photography, and simplified text are arranged to effectively convey the respective message to the audience, and convert them to click (ideally, place an order). Various headers and footer gifs are animated when delivered via email. Visuals are additionally implemented as in-app hero banners, post-checkout banners, and social media posts.
Services include: Marketing Strategy, Photography, Image Editing, Copywriting, Layout, Basic HTML Coding, & User Testing
BUBBLETEXT KEYBOARD APP
Concepted and designed the app icon for the BubbleText Keyboard app, which allows iPhone users to install a keyboard that types messages in Unicode Circle Letters. This bold, playful color palette was selected for use in the app so that users may further customize their iPhone keyboard.